GUCCI Singing Box
Cheongdam, Hannam, Itaewon
December, 2021
Designed as a Gucci Gift Giving Retail Event, GUCCI SINGING BOX is a booth based on the global toolkit and applied according to the domestic situation. It is applied with soundproofing, space prevention, and system that records and delivers singing videos to the experienced users.
Goldstar Arcade
Seongsu
October, 2021
Goldstar Arcade is a unique experience space with Newtro concept decorated with OLED TV for the MZ generation who seeks for new experiences and fun, where you can enjoy and feel the emotions of the arcade in your memories through OLED TV.
KIA EV6 EXHIBITION
Lotte Time Villas, Uiwang
September, 2021
Specialized experience base for EV6, Kia’s very first dedicated electric vehicle, was constructed in Time Villas, Uiwang-si.
We have organized a space to attract customers’ interest through the overlapping effect of layers using polycarbonate, and the experience factors of EV6 within the radial structure.
The New S-Class Launch
DDP, Seoul
April, 2021
Launch event for 8th generation S-CLASS. The stage space with the motif of the newly changed S-CLASS interior, the convenience provided by major technologies, and the exhibition space with the motif of various emotions felt through it were constructed.
Hyundai Motorstudio Opening Exhibition
Busan
April, 2021
The exhibition opening of Hyundai Motor Company’s motor studio in Busan. The exhibition offered the visitors the chance to think about the meaning of ‘REFLECTION’ and to discover the interaction between time and design through ‘RELECTIONS IN MOTION’.
Taycan Launch
Garosu-Gil, Seoul
December, 2020
The launch event of the very first fully electric sports car from Porsche, the Taycan, was held at the Porsche Taycan Arena in Garosu-gil, Sinsa-dong.
Taycan appeared to be more heroic through the spatial composition that reflects the theme of the arena.
The USP of the car was delivered through various experience zones where visitors experienced the Porche’s very first electric car.
Porsche with Christmas
COEX, Seoul
December, 2020
For the holiday season, the Christmas exhibition ran for two weeks at the COEX Millennium Square. A giant snowball with a 1964 Porsche 911 made with thousands of light bulbs became a famous photo spot for visitors.
2020 Auto Guangzhou KIA
Guangzhou, China
November, 2020
2020 Auto China KIA
Cadillac House, Cheongdam
March, 2020
Cadillac House
Cadillac House, Cheongdam
March, 2020
Cadillac House Seoul, a cultural experience complex established in 2017, was re-opened after a renewal.
Taking advantage of its long brand history, Cadillac House Seoul emphasized the classic car area where American culture and heritage are shown, and history area where its history can be seen at a glance.
Cadillac House Seoul offered various contents such as the vision of the future along with the history.
