Genesis has run an exhibition, ‘BIG CITY – SMALL CAR’, in Starfield Hanam, followed by their New York exhibition. 

In order to emphasize the compact features of the small SUV concept car MINT released in 2019, an unrealistically oversized object was installed in the exhibition. 

The fashion show video, which was presented in New York, was screened behind the car to reproduce the scenes in New York.